2008 Sales Training Vendor Guide

Corporations continue to spend a significant portion of their revenues on sales training. Unchanged from last year, enterprises spend between $4 billion and $7 billion per year training sales professionals. A significant portion of that investment is spent with third-party training firms.

The objectives of this report are:

• Provide a summary of evaluation guidelines for selecting external sales training, including our new technology and measurement criteria.
• Identify leading sales training providers in the market.
• Categorize them in a manner that makes it easier to identify those training companies that most closely meet your needs.
• Rank these companies by various areas of expertise and specialty.
• Determine the relative effectiveness of external sales training providers vs. training provided exclusively by internal trainers/facilitators.

Key points:

• 19 Leading sales training companies compared and contrasted
• More than 170 pages pages of relevant, authoritative analysis plus a separate 40-page synopsis
• More than 60 color graphs and tables
• Based on hundreds of training buyer interviews
• Expert advice from ES Research analysts, consultants and executives
• Download highlights  (Free 25-page PDF document)