Click here to listen to (or download) podcast (32:09 / 30 Mb)
LaVon Koerner
For this podcast, Dave Stein interviews sales and marketing thought leader LaVon Koerner, co-founder and Chief Revenue Officer of Revenue Storm.
LaVon has spent the last 20 years consulting in the highly specialized field of Sales and Marketing Effectiveness.
He is internationally recognized as a leading subject matter expert in diagnosing and transforming sales and marketing organizations. He has been privileged to contribute and assist many of today’s Fortune 500 companies.
LaVon spent fifteen years with Holden Corporation, developing the core training methodology, which has been installed in hundreds of organizations throughout the world. As the president of Holden Corporation, LaVon was able to pursue his personal passion of “legitimatizing” the sales profession.
He has assisted companies such as EDS, Sun Microsystems, Ericsson, British Telecom, Ernst and Young, and Microsoft in achieving sales excellence.
In high demand as a speaker, LaVon’s passionate and entertaining style endears him to his audiences. His speaking engagements include personal executive coaching, private company workshops, annual company sales meetings, industry conventions, professional association conferences and international events, such as the Strategic Account Management Association and the International Conference of Organizational Development where he spoke alongside former President George Bush.
LaVon’s insights from having worked with so many global market leaders uniquely positions him at the forefront of Thought Leadership in formulating the design and installation of sales and marketing methodologies in the new millennium.
A significant portion of LaVon’s work involves evaluating and assisting under-leveraged sales and marketing organizations. His analysis of the market dynamics affecting the business development function in a wide array of industries has resulted in the creation of numerous competitive sales processes. These processes are designed to assist companies in reducing their cost of sales while, at the same time, increasing revenue through aggressive market share acquisition.
